Monday, June 4, 2007

eMarketing: Giveaways Key to Mobile Marketing

Looks like only 17-26% of people are willing to watch advertising on their phone for mobile applications.


However, over 44% of people are willing to watch up to 4 ads to get a free phone. Do they think they are getting an iPhone or a Google phone?


What we have found was people really responded well to free ring tone offers.

Reference: eMarketing article: http://www.emarketer.com/Article.aspx?id=1004978&src=article2_newsltr

Saturday, May 5, 2007

eMarketing: Viral Marketing's Video Love Affair

Viral Marketing Tactics with "Great Results" according to US Marketers.




Frequency of referrals...



Price Estimates for Video Clips for Viral Marketing Campaigns:




Source: http://www.emarketer.com/Article.aspx?1004845&src=article2_newsltr

Friday, May 4, 2007

eMarketing: Search Marketers Keep Spending

Most marketers plan to increase search marketing spending...



Average and largest client spending for paid placement, organic SEO, and paid inclusion in 2006:







Paid Search Ad spending industry estimates:






Source: http://www.emarketer.com/Article.aspx?1004864&src=article2_newsltr

Thursday, May 3, 2007

Cadpointinc.com at top of Google! (and Yahoo and AOL)

Recently, I noticed that my friend, Arthur's cadpointinc.com site has been getting more download requests than previously. Today, I noticed that one of the downloaders referenced Google as where he found us. Previously, people have mentioned web searches but never mentioned Google specifically.

Just for the heck of it, I did a google search of "structural cad" on our blessed-family.org site, and found cadpointinc.com showed up as the top search result! It even took people directly to the Structural CAD product page! Checking Yahoo! and AOL (which uses Google), and I found that we are also at #1, and we are #2 on MSN.com. I am so happy and so humbled.

This is great. It took us quite a while, finally, all the 'optimizations' we did almost 3 years ago is starting to pay off. We have submitted the pages/site to many search engines, including Google, Yahoo, and MSN, and frankly, for quite a while, we were getting more international inquiries than US. Hope this is starting to change!

Congratulations, Arthur!


Friday, February 16, 2007

Hello World!

Do I really need another blog? Does the world need another blog?

Well, I need a place to file all my DB marketing stuff, why not put it here to share? Maybe somebody else can use them.

If you are out there, talk to me!

Cheers,
+Tony